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\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645"},"content":{"rendered":"<section id=\"post-content-mb-block-df101fff-0282-456f-bce0-d62e07582c29\" class=\"custom-post-content \">\n    <div class=\"post-wrapper\">\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"social-media-wrapper col-lg-1\">\n                    <div class=\"social-media-share\" id=\"social-media-wrapper\">\n\n        <span>\u0645\u0634\u0627\u0631\u0643\u0629<\/span>\n        <div id=\"toggle-handler\" class=\"toggler\">\n            <i id=\"icon-toggler\" class=\"icon-share\"><\/i>\n        <\/div>\n        <a 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                  \n\n<h4 class=\"wp-block-heading\">\u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u0627\u0636\u062d\u0629 \u0648\u0633\u0631\u064a\u0639\u0629 \u0648\u062c\u062f\u064a\u0631\u0629 \u0628\u0627\u0644\u062b\u0642\u0629\u060c \u064a\u0646\u062c\u0632 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0645\u0647\u0627\u0645\u0647\u0645 \u0648\u062a\u0631\u0628\u062d \u0627\u0644\u0623\u0639\u0645\u0627\u0644. \u0648\u0639\u0646\u062f\u0645\u0627 \u064a\u062a\u0639\u062b\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646\u060c \u062a\u062f\u0641\u0639 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u0627\u0644\u062b\u0645\u0646 \u0639\u0628\u0631 \u0627\u0646\u062e\u0641\u0627\u0636 \u0627\u0644\u0625\u0643\u0645\u0627\u0644\u060c \u0648\u0627\u0631\u062a\u0641\u0627\u0639 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062f\u0639\u0645\u060c \u0648\u0645\u0639\u062f\u0651\u0644 \u062a\u0633\u0631\u0651\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.&nbsp;<\/h4>\n\n\n\n<p><strong>\u0627\u0644\u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a:<\/strong><strong><br><\/strong>\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX) \u0647\u064a \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0645\u0646 \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0625\u0644\u0649 \u0627\u0644\u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0646\u062f \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629 \u0623\u0648 \u0646\u0638\u0627\u0645. \u0648\u062a\u0638\u0647\u0631 \u0641\u064a \u0627\u0644\u0648\u0636\u0648\u062d\u060c \u0648\u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0645\u0647\u0627\u0645\u060c \u0648\u0627\u0644\u0648\u0642\u062a \u0644\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0642\u064a\u0645\u0629 (Time-to-Value)\u060c \u0648\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0623\u062e\u0637\u0627\u0621 \u0648\u0627\u0644\u062a\u0639\u0627\u0641\u064a \u0645\u0646\u0647\u0627\u060c \u0648\u0628\u0646\u0627\u0621 \u0627\u0644\u062b\u0642\u0629 \u0639\u0628\u0631 \u0627\u0644\u0631\u062d\u0644\u0629 \u0643\u0644\u0647\u0627.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_52 counter-hierarchy ez-toc-counter ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">\u0641\u064a \u0647\u0630\u0629 \u0627\u0644\u0645\u0642\u0627\u0644\u0629 \u0633\u062a\u0642\u0631\u0623...<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" 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href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D9%85%D8%A7%D8%B0%D8%A7_%D9%8A%D8%B9%D9%86%D9%8A_%D8%AA%D8%B5%D9%85%D9%8A%D9%85_%D8%AA%D8%AC%D8%B1%D8%A8%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_UX_Design%D8%9F\" title=\"\u0645\u0627\u0630\u0627 \u064a\u0639\u0646\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Design)\u061f\">\u0645\u0627\u0630\u0627 \u064a\u0639\u0646\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Design)\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D9%84%D9%85%D8%A7%D8%B0%D8%A7_UX_%D9%85%D9%87%D9%85%D8%A9_%D8%AE%D8%B5%D9%88%D8%B5%D8%A7%D9%8B_%D9%84%D9%84%D8%A3%D8%B9%D9%85%D8%A7%D9%84\" title=\"\u0644\u0645\u0627\u0630\u0627 UX \u0645\u0647\u0645\u0629 (\u062e\u0635\u0648\u0635\u0627\u064b \u0644\u0644\u0623\u0639\u0645\u0627\u0644)\">\u0644\u0645\u0627\u0630\u0627 UX \u0645\u0647\u0645\u0629 (\u062e\u0635\u0648\u0635\u0627\u064b \u0644\u0644\u0623\u0639\u0645\u0627\u0644)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D9%85%D8%A7_%D8%A7%D9%84%D9%81%D8%B1%D9%82_%D8%A8%D9%8A%D9%86_%D8%AA%D8%AC%D8%B1%D8%A8%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_%D9%88_%D9%88%D8%A7%D8%AC%D9%87%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_%D8%9F\" title=\"\u0645\u0627 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648 \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u061f\">\u0645\u0627 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648 \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D8%B9%D9%86%D8%A7%D8%B5%D8%B1_UX_%D8%A7%D9%84%D8%A3%D8%B3%D8%A7%D8%B3%D9%8A%D8%A9_%D9%85%D8%A7%D8%B0%D8%A7_%D8%AA%D8%B4%D9%85%D9%84_%D9%81%D8%B9%D9%84%D9%8A%D8%A7%D9%8B%D8%9F\" title=\"\u0639\u0646\u0627\u0635\u0631 UX \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (\u0645\u0627\u0630\u0627 \u062a\u0634\u0645\u0644 \u0641\u0639\u0644\u064a\u0627\u064b\u061f)\">\u0639\u0646\u0627\u0635\u0631 UX \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (\u0645\u0627\u0630\u0627 \u062a\u0634\u0645\u0644 \u0641\u0639\u0644\u064a\u0627\u064b\u061f)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D9%85%D8%A7%D8%B0%D8%A7_%D9%8A%D9%81%D8%B9%D9%84_%D9%85%D8%B5%D9%85%D9%85_UX%D8%9F\" title=\"\u0645\u0627\u0630\u0627 \u064a\u0641\u0639\u0644 \u0645\u0635\u0645\u0645 UX\u061f\">\u0645\u0627\u0630\u0627 \u064a\u0641\u0639\u0644 \u0645\u0635\u0645\u0645 UX\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D8%B9%D9%85%D9%84%D9%8A%D8%A9_UX_%D8%AE%D8%B7%D9%88%D8%A9_%D8%A8%D8%AE%D8%B7%D9%88%D8%A9\" title=\"\u0639\u0645\u0644\u064a\u0629 UX \u062e\u0637\u0648\u0629 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href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D9%83%D9%8A%D9%81_%D8%AA%D8%B9%D8%B1%D9%81_%D8%A3%D9%86_UX_%D9%84%D8%AF%D9%8A%D9%83_%D8%AC%D9%8A%D8%AF%D8%A9%D8%9F\" title=\"\u0643\u064a\u0641 \u062a\u0639\u0631\u0641 \u0623\u0646 UX \u0644\u062f\u064a\u0643 \u062c\u064a\u062f\u0629\u061f\">\u0643\u064a\u0641 \u062a\u0639\u0631\u0641 \u0623\u0646 UX \u0644\u062f\u064a\u0643 \u062c\u064a\u062f\u0629\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D8%A3%D8%B3%D8%A6%D9%84%D8%A9_%D8%B4%D8%A7%D8%A6%D8%B9%D8%A9_%D9%85%D8%A7_%D9%87%D9%8A_UX%D8%9F\" title=\"\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629 \u0645\u0627 \u0647\u064a UX\u061f\">\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629 \u0645\u0627 \u0647\u064a UX\u061f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/webkeyz.com\/ar\/%d9%85%d8%a7-%d9%87%d9%8a-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-ux%d8%9f-%d8%af%d9%84%d9%8a%d9%84-%d8%b9%d9%85%d9%84%d9%8a-%d9%88%d9%88%d8%a7%d8%b6%d8%ad\/#%D8%A7%D9%84%D8%AE%D9%84%D8%A7%D8%B5%D8%A9_%D9%85%D8%A7_%D9%87%D9%8A_UX_%D9%88%D9%84%D9%85%D8%A7%D8%B0%D8%A7_%D8%AA%D9%87%D9%85%D8%9F\" title=\"\u0627\u0644\u062e\u0644\u0627\u0635\u0629 \u0645\u0627 \u0647\u064a UX \u0648\u0644\u0645\u0627\u0630\u0627 \u062a\u0647\u0645\u061f&nbsp;\">\u0627\u0644\u062e\u0644\u0627\u0635\u0629 \u0645\u0627 \u0647\u064a UX \u0648\u0644\u0645\u0627\u0630\u0627 \u062a\u0647\u0645\u061f&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>\u064a\u0639\u0631\u0651\u0641 \u0647\u0630\u0627 \u0627\u0644\u0645\u0642\u0627\u0644 UX \u0628\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0627\u0644\u0623\u0639\u0645\u0627\u0644\u060c \u0648\u064a\u0648\u0636\u062d \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 UX \u0648UI\u060c \u0648\u064a\u0634\u0631\u062d \u0645\u0627 \u0627\u0644\u0630\u064a \u062a\u063a\u064a\u0651\u0631\u0647 UX \u0627\u0644\u0642\u0648\u064a\u0629 \u0641\u064a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%85%D8%A7_%D9%87%D9%8A_UX_%D8%AA%D8%AC%D8%B1%D8%A8%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85%D8%9F\"><\/span><strong>\u0645\u0627 \u0647\u064a UX (\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645)\u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>UX \u0647\u064a \u0627\u0644\u0631\u062d\u0644\u0629 \u0645\u0646 \u0627\u0644\u0627\u0646\u0637\u0628\u0627\u0639 \u0627\u0644\u0623\u0648\u0644 \u062d\u062a\u0649 \u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0645\u0647\u0645\u0629.<\/p>\n\n\n\n<p>UX \u0644\u064a\u0633\u062a \u201c\u062c\u0645\u0627\u0644\u064a\u0627\u062a\u201d. \u0625\u0646\u0647\u0627 \u201c\u0623\u062f\u0627\u0621\u201d \u0639\u0628\u0631 \u0627\u0644\u0631\u062d\u0644\u0629\u060c \u0648\u062a\u0634\u0645\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/strong> (\u0647\u0644 \u064a\u0633\u062a\u0637\u064a\u0639 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0641\u0639\u0644 \u0645\u0627 \u062c\u0627\u0621 \u0645\u0646 \u0623\u062c\u0644\u0647\u061f)<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0648\u0636\u0648\u062d<\/strong> (\u0647\u0644 \u064a\u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u0627\u0644\u0630\u064a \u064a\u062d\u062f\u062b\u061f)<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0643\u0641\u0627\u0621\u0629<\/strong> (\u0647\u0644 \u064a\u0646\u062c\u0632 \u0628\u0633\u0631\u0639\u0629 \u0648\u0628\u0623\u0642\u0644 \u062c\u0647\u062f\u061f)<\/li>\n\n\n\n<li><strong>\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644<\/strong> (\u0647\u0644 \u064a\u0645\u0643\u0646 \u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0645\u062e\u062a\u0644\u0641\u064a\u0646 \u0648\u0628\u0642\u062f\u0631\u0627\u062a \u0648\u0633\u064a\u0627\u0642\u0627\u062a \u0645\u062a\u0646\u0648\u0639\u0629 \u0627\u0644\u0646\u062c\u0627\u062d\u061f)<\/li>\n\n\n\n<li><strong>\u0627\u0644\u062b\u0642\u0629 \u0648\u0627\u0644\u0627\u0637\u0645\u0626\u0646\u0627\u0646<\/strong> (\u0647\u0644 \u064a\u0628\u062f\u0648 \u0627\u0644\u0645\u0646\u062a\u062c \u0622\u0645\u0646\u0627\u064b \u0648\u0645\u0648\u062b\u0648\u0642\u0627\u064b\u061f)<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0648\u0627\u0644\u0631\u0636\u0627<\/strong> (\u0647\u0644 \u064a\u0634\u0639\u0631 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0628\u0627\u0644\u0631\u0627\u062d\u0629 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645\u061f)<\/li>\n<\/ul>\n\n\n\n<p>\u0625\u0630\u0627 \u0623\u062a\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0627\u0644\u0645\u0647\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0628\u062b\u0642\u0629\u060c \u0641\u0640 UX \u0642\u0648\u064a\u0629. \u0648\u0625\u0630\u0627 \u062a\u0631\u062f\u062f\u0648\u0627 \u0623\u0648 \u0641\u0634\u0644\u0648\u0627 \u0623\u0648 \u062a\u0631\u0643\u0648\u0627 \u0627\u0644\u0639\u0645\u0644\u064a\u0629\u060c \u0641\u0647\u0630\u0647 \u0645\u062e\u0627\u0637\u0631\u0629 \u062a\u062c\u0627\u0631\u064a\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"UX_%D9%81%D9%8A_%D9%83%D9%84_%D9%85%D9%83%D8%A7%D9%86_%D9%84%D9%8A%D8%B3%D8%AA_%D8%AA%D8%B7%D8%A8%D9%8A%D9%82%D8%A7%D8%AA_%D9%81%D9%82%D8%B7\"><\/span><strong>UX \u0641\u064a \u0643\u0644 \u0645\u0643\u0627\u0646 (\u0644\u064a\u0633\u062a \u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0641\u0642\u0637)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u063a\u0627\u0644\u0628\u0627\u064b \u0645\u0627 \u064a\u0631\u0649 \u0627\u0644\u062a\u0646\u0641\u064a\u0630\u064a\u0648\u0646 UX \u0643\u0627\u0644\u062a\u0637\u0628\u064a\u0642\u0627\u062a \u0648\u0627\u0644\u0645\u0648\u0627\u0642\u0639\u2014\u062d\u062a\u0649 \u064a\u0638\u0647\u0631 \u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0643 \u0641\u064a \u0627\u0644\u062a\u0634\u063a\u064a\u0644 \u0648\u0627\u0644\u062f\u0639\u0645. \u0644\u0643\u0646 UX \u0645\u0648\u062c\u0648\u062f\u0629 \u0641\u064a \u0627\u0644\u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0631\u0642\u0645\u064a\u0629 \u0648\u0627\u0644\u0648\u0627\u0642\u0639\u064a\u0629 \u0645\u0639\u0627\u064b\u060c \u0645\u062b\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0637\u0644\u0628 \u0627\u0644\u0637\u0639\u0627\u0645 \u0639\u0628\u0631 \u062a\u0637\u0628\u064a\u0642 \u062a\u0648\u0635\u064a\u0644<\/li>\n\n\n\n<li>\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u0627\u0643\u064a\u0646\u0629 \u0635\u0631\u0627\u0641 \u0622\u0644\u064a (ATM)<\/li>\n\n\n\n<li>\u062d\u062c\u0632 \u0645\u0648\u0639\u062f \u0637\u0628\u064a \u0623\u0648\u0646\u0644\u0627\u064a\u0646<\/li>\n\n\n\n<li>\u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0623\u0643\u0634\u0627\u0643 \u062a\u0633\u062c\u064a\u0644 \u0627\u0644\u0633\u0641\u0631 \u0641\u064a \u0627\u0644\u0645\u0637\u0627\u0631<\/li>\n\n\n\n<li>\u0625\u064a\u062c\u0627\u062f \u0645\u0646\u062a\u062c \u062f\u0627\u062e\u0644 \u0645\u062a\u062c\u0631 \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a<\/li>\n\n\n\n<li>\u062a\u0639\u0628\u0626\u0629 \u0646\u0645\u0648\u0630\u062c \u0623\u0639\u0645\u0627\u0644 \u0623\u0648 \u062a\u0642\u062f\u064a\u0645 \u0637\u0644\u0628<\/li>\n<\/ul>\n\n\n\n<p>\u0623\u064a \u0648\u0642\u062a \u064a\u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0646\u0638\u0627\u0645\u060c \u062a\u0648\u062c\u062f UX.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%85%D8%A7%D8%B0%D8%A7_%D9%8A%D8%B9%D9%86%D9%8A_%D8%AA%D8%B5%D9%85%D9%8A%D9%85_%D8%AA%D8%AC%D8%B1%D8%A8%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_UX_Design%D8%9F\"><\/span><strong>\u0645\u0627\u0630\u0627 \u064a\u0639\u0646\u064a \u062a\u0635\u0645\u064a\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX Design)\u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u062a\u0635\u0645\u064a\u0645 UX \u0647\u0648 \u0645\u0645\u0627\u0631\u0633\u0629 \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0639\u0628\u0631 \u0641\u0647\u0645 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u060c \u0648\u062a\u0635\u0645\u064a\u0645 \u0645\u0633\u0627\u0631\u0627\u062a \u0623\u0641\u0636\u0644\u060c \u0648\u0627\u0644\u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u062d\u0644\u0648\u0644 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631.<\/p>\n\n\n\n<p>\u064a\u0639\u0645\u0644 \u0645\u0635\u0645\u0645 UX \u0644\u0636\u0645\u0627\u0646 \u0623\u0646 \u0627\u0644\u0645\u0646\u062a\u062c:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0641\u064a\u062f<\/strong> (\u064a\u062d\u0644 \u0645\u0634\u0643\u0644\u0629 \u062d\u0642\u064a\u0642\u064a\u0629)<\/li>\n\n\n\n<li><strong>\u0642\u0627\u0628\u0644 \u0644\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/strong> (\u0633\u0647\u0644 \u0627\u0644\u062a\u0639\u0644\u0645 \u0648\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645)<\/li>\n\n\n\n<li><strong>\u0633\u0647\u0644 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0645\u062d\u062a\u0648\u0627\u0647<\/strong> (\u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u0623\u0641\u0639\u0627\u0644 \u0648\u0627\u0636\u062d\u0629 \u0648\u064a\u0645\u0643\u0646 \u0627\u0644\u0648\u0635\u0648\u0644 \u0644\u0647\u0627)<\/li>\n\n\n\n<li><strong>\u0645\u062a\u0627\u062d \u0644\u0644\u062c\u0645\u064a\u0639<\/strong> (\u064a\u0646\u0627\u0633\u0628 \u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0645\u062a\u0639\u062f\u062f\u0629)<\/li>\n\n\n\n<li><strong>\u0645\u0648\u062b\u0648\u0642<\/strong> (\u064a\u0628\u0646\u064a \u0627\u0644\u062b\u0642\u0629)<\/li>\n\n\n\n<li><strong>\u0630\u0648 \u0642\u064a\u0645\u0629<\/strong> (\u064a\u062d\u0642\u0642 \u0642\u064a\u0645\u0629 \u0644\u0644\u0623\u0639\u0645\u0627\u0644)<\/li>\n<\/ul>\n\n\n\n<p>\u062a\u0635\u0645\u064a\u0645 UX \u064a\u062c\u0645\u0639 \u0628\u064a\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0648\u0627\u0644\u0625\u0628\u062f\u0627\u0639: \u0628\u062d\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646\u060c \u062a\u0641\u0643\u064a\u0631 \u0645\u0646\u0638\u0651\u0645\u060c \u062a\u0635\u0645\u064a\u0645 \u062a\u0641\u0627\u0639\u0644\u060c \u0648\u062a\u062d\u0633\u064a\u0646 \u0645\u0633\u062a\u0645\u0631.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%84%D9%85%D8%A7%D8%B0%D8%A7_UX_%D9%85%D9%87%D9%85%D8%A9_%D8%AE%D8%B5%D9%88%D8%B5%D8%A7%D9%8B_%D9%84%D9%84%D8%A3%D8%B9%D9%85%D8%A7%D9%84\"><\/span><strong>\u0644\u0645\u0627\u0630\u0627 UX \u0645\u0647\u0645\u0629 (\u062e\u0635\u0648\u0635\u0627\u064b \u0644\u0644\u0623\u0639\u0645\u0627\u0644)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.mckinsey.com\/capabilities\/tech-and-ai\/our-insights\/the-business-value-of-design\" target=\"_blank\" rel=\"noopener\">UX \u0644\u064a\u0633\u062a \u201c\u062a\u0641\u0636\u064a\u0644\u0627\u064b \u062a\u0635\u0645\u064a\u0645\u064a\u0627\u064b\u201d. \u0625\u0646\u0647\u0627 \u0631\u0627\u0641\u0639\u0629 \u0623\u062f\u0627\u0621 \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0627\u0644\u0633\u0645\u0639\u0629. \u0623\u0638\u0647\u0631 \u0628\u062d\u062b <strong>\u0645\u0624\u0634\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0644\u062f\u0649 McKinsey<\/strong> \u0623\u0646 \u0623\u0641\u0636\u0644 \u0627\u0644\u062c\u0647\u0627\u062a \u0623\u062f\u0627\u0621\u064b \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u062d\u0642\u0642\u062a <strong>\u0646\u0645\u0648 \u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0623\u0639\u0644\u0649 \u0628\u0640 32 \u0646\u0642\u0637\u0629 \u0645\u0626\u0648\u064a\u0629<\/strong> \u0648<strong>\u0639\u0648\u0627\u0626\u062f \u0625\u062c\u0645\u0627\u0644\u064a\u0629 \u0623\u0639\u0644\u0649 \u0644\u0644\u0645\u0633\u0627\u0647\u0645\u064a\u0646 \u0628\u0640 56 \u0646\u0642\u0637\u0629 \u0645\u0626\u0648\u064a\u0629<\/strong> \u062e\u0644\u0627\u0644 \u062e\u0645\u0633 \u0633\u0646\u0648\u0627\u062a.<\/a><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u062a\u062d\u0633\u064a\u0646 UX \u064a\u0631\u0641\u0639 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 (Conversion)<\/strong><strong><br><\/strong>\u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062f\u0641\u0639\/\u0627\u0644\u062a\u0633\u062c\u064a\u0644\/\u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0628\u0644\u0627 \u0627\u062d\u062a\u0643\u0627\u0643\u060c \u062a\u0631\u062a\u0641\u0639 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u0643\u0645\u0627\u0644 \u0648\u064a\u0635\u0628\u062d \u0627\u0644\u0625\u0646\u0641\u0627\u0642 \u0639\u0644\u0649 \u0627\u0644\u0627\u0643\u062a\u0633\u0627\u0628 \u0623\u0643\u062b\u0631 \u0641\u0639\u0627\u0644\u064a\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0633\u064a\u0646 UX \u064a\u0642\u0644\u0644 \u0627\u0644\u062f\u0639\u0645 \u0648\u0627\u0644\u062a\u0633\u0631\u0628<\/strong><strong><br><\/strong>\u0639\u0646\u062f\u0645\u0627 \u064a\u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u0627\u0644\u0645\u0637\u0644\u0648\u0628\u060c \u064a\u0642\u0644 \u0639\u062f\u062f \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0648\u062a\u0642\u0644 \u0627\u062d\u062a\u0645\u0627\u0644\u0627\u062a \u0627\u0644\u0645\u063a\u0627\u062f\u0631\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0633\u064a\u0646 UX \u064a\u0639\u0632\u0632 \u0627\u0644\u062b\u0642\u0629<\/strong><strong><br><\/strong>\u0631\u0633\u0627\u0626\u0644 \u0648\u0627\u0636\u062d\u0629\u060c \u0645\u0633\u0627\u0631\u0627\u062a \u0645\u062a\u0648\u0642\u0639\u0629\u060c \u0648\u062a\u0633\u0639\u064a\u0631 \u0634\u0641\u0627\u0641 \u064a\u0642\u0644\u0644\u0648\u0646 \u0627\u0644\u062a\u0631\u062f\u062f \u0648\u0627\u0644\u0634\u0643.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0633\u064a\u0646 UX \u064a\u0648\u0641\u0631 \u0648\u0642\u062a \u0648\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u0637\u0648\u064a\u0631<\/strong><strong><br><\/strong>\u0627\u0644\u062a\u062d\u0642\u0642 \u0627\u0644\u0645\u0628\u0643\u0631 \u0645\u0646 \u0627\u0644\u0645\u0633\u0627\u0631\u0627\u062a \u064a\u0642\u0644\u0644 \u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u060c \u0648\u064a\u0642\u0635\u0631 \u062f\u0648\u0631\u0627\u062a \u0627\u0644\u062a\u0633\u0644\u064a\u0645\u060c \u0648\u064a\u0645\u0646\u0639 \u0625\u0635\u0644\u0627\u062d\u0627\u062a \u0645\u0643\u0644\u0641\u0629 \u0628\u0639\u062f \u0627\u0644\u0625\u0637\u0644\u0627\u0642.<\/li>\n\n\n\n<li><strong>\u062a\u062d\u0633\u064a\u0646 UX \u064a\u0642\u0648\u064a \u0635\u0648\u0631\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629<br><\/strong>\u0627\u0644\u0646\u0627\u0633 \u062a\u0631\u0628\u0637 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0633\u0644\u0633\u0629 \u0628\u0627\u0644\u0627\u062d\u062a\u0631\u0627\u0641\u064a\u0629 \u0648\u0627\u0644\u062c\u0648\u062f\u0629.<\/li>\n<\/ol>\n\n\n\n<p>\u0628\u0628\u0633\u0627\u0637\u0629: UX \u062a\u0624\u062b\u0631 \u0639\u0644\u0649 <strong>\u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a\u060c \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638\u060c \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629\u060c \u0648\u0627\u0644\u0633\u0645\u0639\u0629<\/strong>. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%85%D8%A7_%D8%A7%D9%84%D9%81%D8%B1%D9%82_%D8%A8%D9%8A%D9%86_%D8%AA%D8%AC%D8%B1%D8%A8%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_%D9%88_%D9%88%D8%A7%D8%AC%D9%87%D8%A9_%D8%A7%D9%84%D9%85%D8%B3%D8%AA%D8%AE%D8%AF%D9%85_%D8%9F\"><\/span><strong>\u0645\u0627 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648 \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u0645\u0647\u0645:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>UX (\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645):<\/strong> \u0643\u064a\u0641 \u064a\u0639\u0645\u0644 \u0627\u0644\u0645\u0646\u062a\u062c \u0639\u0628\u0631 \u0627\u0644\u0631\u062d\u0644\u0629 \u0643\u0627\u0645\u0644\u0629.<\/li>\n\n\n\n<li><strong>UI (\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645):<\/strong> \u0643\u064a\u0641 \u064a\u0628\u062f\u0648 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0643\u064a\u0641 \u062a\u064f\u0639\u0631\u0636 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0628\u0635\u0631\u064a\u0627\u064b.<\/li>\n<\/ul>\n\n\n\n<p>\u0645\u062b\u0627\u0644 \u0633\u0631\u064a\u0639:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>UX \u062a\u062d\u062f\u062f \u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062f\u0641\u0639\u060c \u0648\u062a\u0633\u0644\u0633\u0644 \u0627\u0644\u0639\u0645\u0644\u064a\u0629\u060c \u0648\u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0623\u062e\u0637\u0627\u0621\u060c \u0648\u0643\u064a\u0641 \u064a\u0633\u062a\u0639\u064a\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0633\u0627\u0631\u0647 \u0639\u0646\u062f \u0627\u0644\u062e\u0637\u0623.<\/li>\n\n\n\n<li>UI \u062a\u062d\u062f\u062f \u0634\u0643\u0644 \u0627\u0644\u0632\u0631\u060c \u0648\u0627\u0644\u0623\u0644\u0648\u0627\u0646\u060c \u0648\u0627\u0644\u0637\u0628\u0627\u0639\u0629\u060c \u0648\u0627\u0644\u0645\u0633\u0627\u0641\u0627\u062a\u060c \u0648\u0627\u0644\u0647\u0631\u0645 \u0627\u0644\u0628\u0635\u0631\u064a.<\/li>\n<\/ul>\n\n\n\n<p>\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0645\u062a\u0644\u0643 UI \u062c\u0645\u064a\u0644\u0629 \u0645\u0639 UX \u0636\u0639\u064a\u0641\u0629 (\u0634\u0643\u0644 \u0631\u0627\u0626\u0639 \u0644\u0643\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0632\u0639\u062c\u0629)\u060c \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0645\u062a\u0644\u0643 UX \u0642\u0648\u064a\u0629 \u0645\u0639 UI \u0645\u062a\u0648\u0633\u0637\u0629 (\u063a\u064a\u0631 \u201c\u0645\u0628\u0647\u0631\u0629\u201d \u0644\u0643\u0646\u0647\u0627 \u0648\u0627\u0636\u062d\u0629 \u0648\u0641\u0639\u0651\u0627\u0644\u0629). \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u062a\u0633\u062a\u062b\u0645\u0631 \u0641\u064a \u0627\u0644\u0627\u062b\u0646\u064a\u0646 \u0645\u0639\u0627\u064b.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D8%B9%D9%86%D8%A7%D8%B5%D8%B1_UX_%D8%A7%D9%84%D8%A3%D8%B3%D8%A7%D8%B3%D9%8A%D8%A9_%D9%85%D8%A7%D8%B0%D8%A7_%D8%AA%D8%B4%D9%85%D9%84_%D9%81%D8%B9%D9%84%D9%8A%D8%A7%D9%8B%D8%9F\"><\/span><strong>\u0639\u0646\u0627\u0635\u0631 UX \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 (\u0645\u0627\u0630\u0627 \u062a\u0634\u0645\u0644 \u0641\u0639\u0644\u064a\u0627\u064b\u061f)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0644\u0641\u0647\u0645 \u201c\u0645\u0627 \u0647\u064a UX\u201d\u060c \u0642\u0633\u0651\u0645\u0647\u0627 \u0644\u0645\u0643\u0648\u0646\u0627\u062a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0647\u0646\u062f\u0633\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a (IA):<\/strong> \u062a\u0646\u0638\u064a\u0645 \u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u062a\u0633\u0645\u064a\u062a\u0647 \u0643\u064a \u064a\u062c\u062f \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0627 \u064a\u062d\u062a\u0627\u062c\u0647.<\/li>\n\n\n\n<li><strong>\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (User Flows):<\/strong> \u062e\u0637\u0648\u0627\u062a \u0625\u0646\u062c\u0627\u0632 \u0645\u0647\u0645\u0629 (\u0645\u062b\u0644 \u0627\u0644\u062a\u0633\u062c\u064a\u0644 \u0623\u0648 \u0625\u0631\u0633\u0627\u0644 \u0637\u0644\u0628 \u0623\u0648 \u0627\u0644\u062f\u0641\u0639).<\/li>\n\n\n\n<li><strong>\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 (Interaction Design):<\/strong> \u0627\u0644\u0646\u0642\u0631\/\u0627\u0644\u0644\u0645\u0633\/\u0627\u0644\u062a\u0645\u0631\u064a\u0631\/\u0627\u0644\u062a\u0623\u0643\u064a\u062f\u0627\u062a\/\u0627\u0644\u062a\u063a\u0630\u064a\u0629 \u0627\u0644\u0631\u0627\u062c\u0639\u0629\/\u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644\u0627\u062a.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0645\u062d\u062a\u0648\u0649 \u0648\u0627\u0644\u0646\u0635\u0648\u0635 \u0627\u0644\u0635\u063a\u064a\u0631\u0629 (Microcopy):<\/strong> \u0646\u0635\u0648\u0635 \u0627\u0644\u0623\u0632\u0631\u0627\u0631\u060c \u0627\u0644\u062a\u0639\u0644\u064a\u0645\u0627\u062a\u060c \u0631\u0633\u0627\u0626\u0644 \u0627\u0644\u062e\u0637\u0623\u060c \u0627\u0644\u062a\u0623\u0643\u064a\u062f\u0627\u062a. \u0643\u0644\u0645\u0629 \u0648\u0627\u0636\u062d\u0629 \u0642\u062f \u062a\u062d\u0644 \u0627\u0631\u062a\u0628\u0627\u0643\u0627\u064b \u0641\u0648\u0631\u0627\u064b.<\/li>\n\n\n\n<li><strong>\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644 (Accessibility):<\/strong> \u062f\u0639\u0645 \u0627\u062e\u062a\u0644\u0627\u0641 \u0627\u0644\u0642\u062f\u0631\u0627\u062a \u0648\u0627\u0644\u0633\u064a\u0627\u0642\u0627\u062a (\u0644\u0648\u062d\u0629 \u0627\u0644\u0645\u0641\u0627\u062a\u064a\u062d\u060c \u0627\u0644\u062a\u0628\u0627\u064a\u0646\u060c \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0642\u0631\u0627\u0621\u0629\u2026).<\/li>\n\n\n\n<li><strong>\u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 (Usability):<\/strong> \u0625\u0646\u062c\u0627\u0632 \u0627\u0644\u0645\u0647\u0627\u0645 \u0628\u0633\u0647\u0648\u0644\u0629 \u0648\u062f\u0642\u0629 \u0648\u0628\u0644\u0627 \u0625\u062d\u0628\u0627\u0637.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0647\u0631\u0645 \u0627\u0644\u0628\u0635\u0631\u064a (\u0645\u0634\u062a\u0631\u0643 \u0645\u0639 UI):<\/strong> \u0644\u0623\u0646\u0647 \u064a\u062d\u0631\u0643 \u0627\u0644\u0648\u0636\u0648\u062d \u0648\u0627\u0644\u0633\u0631\u0639\u0629 \u0648\u062b\u0642\u0629 \u0627\u0644\u0642\u0631\u0627\u0631.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%85%D8%A7%D8%B0%D8%A7_%D9%8A%D9%81%D8%B9%D9%84_%D9%85%D8%B5%D9%85%D9%85_UX%D8%9F\"><\/span><strong>\u0645\u0627\u0630\u0627 \u064a\u0641\u0639\u0644 \u0645\u0635\u0645\u0645 UX\u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u062a\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0647\u0627\u0645 \u062d\u0633\u0628 \u062d\u062c\u0645 \u0627\u0644\u0641\u0631\u064a\u0642 \u0648\u0646\u0636\u062c\u0647\u060c \u0644\u0643\u0646\u0647\u0627 \u063a\u0627\u0644\u0628\u0627\u064b \u062a\u0634\u0645\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0625\u062c\u0631\u0627\u0621 \u0623\u0648 \u062f\u0639\u0645 \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/li>\n\n\n\n<li>\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a<\/li>\n\n\n\n<li>\u0628\u0646\u0627\u0621 \u0631\u062d\u0644\u0627\u062a \u0648\u0645\u0633\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/li>\n\n\n\n<li>\u0625\u0646\u062a\u0627\u062c \u0648\u0627\u064a\u0631\u0641\u0631\u064a\u0645 \u0648\u0646\u0645\u0627\u0630\u062c \u0623\u0648\u0644\u064a\u0629 (Prototypes)<\/li>\n\n\n\n<li>\u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646<\/li>\n\n\n\n<li>\u0645\u0648\u0627\u0621\u0645\u0629 \u0627\u0644\u0639\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0647\u0646\u062f\u0633\u0629 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629<\/li>\n\n\n\n<li>\u062a\u0648\u062b\u064a\u0642 \u0642\u0631\u0627\u0631\u0627\u062a UX \u0648\u0627\u0644\u062d\u0627\u0644\u0627\u062a \u0627\u0644\u0637\u0631\u0641\u064a\u0629 (States, Errors, Constraints)<\/li>\n<\/ul>\n\n\n\n<p>\u0648\u0641\u064a \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a\u060c \u064a\u0634\u0627\u0631\u0643 \u0645\u0635\u0645\u0645 UX \u0623\u064a\u0636\u0627\u064b \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0644\u0623\u0646 \u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u064a\u0624\u062b\u0631 \u0645\u0628\u0627\u0634\u0631\u0629 \u0639\u0644\u0649 \u201c\u0645\u0627\u0630\u0627 \u0646\u0628\u0646\u064a\u061f\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D8%B9%D9%85%D9%84%D9%8A%D8%A9_UX_%D8%AE%D8%B7%D9%88%D8%A9_%D8%A8%D8%AE%D8%B7%D9%88%D8%A9\"><\/span><strong>\u0639\u0645\u0644\u064a\u0629 UX \u062e\u0637\u0648\u0629 \u0628\u062e\u0637\u0648\u0629<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u063a\u0627\u0644\u0628\u0627\u064b \u062a\u0633\u064a\u0631 UX \u0641\u064a \u062f\u0648\u0631\u0629 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0643\u0631\u0627\u0631:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>\u0641\u0647\u0645 \u0627\u0644\u0645\u0634\u0643\u0644\u0629<\/strong><strong><br><\/strong>\u062a\u0648\u0636\u064a\u062d \u0647\u062f\u0641 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0647\u062f\u0641 \u0627\u0644\u0639\u0645\u0644 \u0648\u0627\u0644\u0642\u064a\u0648\u062f.<\/li>\n\n\n\n<li><strong>\u0628\u062d\u062b \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646<\/strong><strong><br><\/strong>\u0645\u0642\u0627\u0628\u0644\u0627\u062a\u060c \u062a\u062d\u0644\u064a\u0644\u0627\u062a\u060c \u0627\u0633\u062a\u0628\u064a\u0627\u0646\u0627\u062a\u060c \u062a\u0630\u0627\u0643\u0631 \u062f\u0639\u0645\u060c \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0646\u0627\u0641\u0633\u064a\u0646\u060c \u0623\u0648 \u062f\u0631\u0627\u0633\u0629 \u0645\u064a\u062f\u0627\u0646\u064a\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u0639\u0631\u064a\u0641 \u0627\u0644\u062a\u062c\u0631\u0628\u0629<\/strong><strong><br><\/strong>\u0634\u062e\u0635\u064a\u0627\u062a (\u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629)\u060c \u0631\u062d\u0644\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u060c \u0648\u0635\u064a\u0627\u063a\u0629 \u0627\u0644\u0645\u0634\u0643\u0644\u0629.<\/li>\n\n\n\n<li><strong>\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062d\u0644\u0648\u0644<\/strong><strong><br><\/strong>\u0645\u0633\u0627\u0631\u0627\u062a\u060c \u0648\u0627\u064a\u0631\u0641\u0631\u064a\u0645\u060c \u0648\u0646\u0645\u0627\u0630\u062c \u0623\u0648\u0644\u064a\u0629 \u0645\u0639 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 \u0628\u062f\u0627\u0626\u0644 \u0628\u0633\u0631\u0639\u0629.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646<\/strong><strong><br><\/strong>\u0627\u062e\u062a\u0628\u0627\u0631 \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0648\u0636\u0648\u062d \u0648\u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0648\u0627\u0644\u062b\u0642\u0629.<\/li>\n\n\n\n<li><strong>\u062f\u0639\u0645 \u0627\u0644\u062a\u0646\u0641\u064a\u0630<\/strong><strong><br><\/strong>\u0627\u0644\u0639\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u0637\u0648\u0631\u064a\u0646 \u0644\u0636\u0645\u0627\u0646 \u062a\u0646\u0641\u064a\u0630 \u0635\u062d\u064a\u062d \u064a\u0634\u0645\u0644 \u0627\u0644\u062d\u0627\u0644\u0627\u062a \u0648\u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0648\u0625\u0645\u0643\u0627\u0646\u064a\u0629 \u0627\u0644\u0648\u0635\u0648\u0644.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0642\u064a\u0627\u0633 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0645\u0633\u062a\u0645\u0631<\/strong><strong><br><\/strong>\u0642\u064a\u0627\u0633 \u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u0643\u0645\u0627\u0644\u060c \u0648\u0627\u0644\u062a\u0633\u0631\u0628\u060c \u0648\u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0648\u0627\u0644\u0631\u0636\u0627\u2014\u062b\u0645 \u0627\u0644\u062a\u062d\u0633\u064a\u0646 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a.<\/li>\n<\/ol>\n\n\n\n<p>UX \u0644\u064a\u0633\u062a \u0645\u0647\u0645\u0629 \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629\u2014\u0628\u0644 \u062a\u062d\u0633\u064a\u0646 \u0645\u0633\u062a\u0645\u0631 <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D8%A3%D9%85%D8%AB%D9%84%D8%A9_UX_%D9%81%D9%8A_%D8%A7%D9%84%D9%88%D8%A7%D9%82%D8%B9\"><\/span><strong>\u0623\u0645\u062b\u0644\u0629 UX \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>\u0645\u062b\u0627\u0644 1: \u0646\u0645\u0648\u0630\u062c \u062a\u0633\u062c\u064a\u0644 \u0645\u0631\u0628\u0643<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>UX \u0633\u064a\u0626\u0629: \u062d\u0642\u0648\u0644 \u0643\u062b\u064a\u0631\u0629\u060c \u0623\u062e\u0637\u0627\u0621 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u0629\u060c \u0628\u0644\u0627 \u0625\u0631\u0634\u0627\u062f\u060c \u0641\u064a\u062a\u0631\u0643 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/li>\n\n\n\n<li>UX \u062c\u064a\u062f\u0629: \u062e\u0637\u0648\u0627\u062a \u0642\u0644\u064a\u0644\u0629\u060c \u062a\u0633\u0645\u064a\u0627\u062a \u0648\u0627\u0636\u062d\u0629\u060c \u062a\u062d\u0642\u0642 \u0641\u0648\u0631\u064a\u060c \u0648\u0645\u0624\u0634\u0631 \u062a\u0642\u062f\u0645.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0645\u062b\u0627\u0644 2: \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 \u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a \u0627\u0644\u0623\u0639\u0645\u0627\u0644<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>UX \u0633\u064a\u0626\u0629: \u0635\u0639\u0648\u0628\u0629 \u0627\u0644\u0639\u062b\u0648\u0631 \u0639\u0644\u0649 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a\u060c \u0645\u0642\u0627\u064a\u064a\u0633 \u063a\u064a\u0631 \u0645\u0641\u0647\u0648\u0645\u0629\u060c \u062a\u0646\u0642\u0644 \u063a\u064a\u0631 \u0645\u062a\u0633\u0642.<\/li>\n\n\n\n<li>UX \u062c\u064a\u062f\u0629: \u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0645\u0647\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629\u060c \u0628\u064a\u0627\u0646\u0627\u062a \u0645\u0642\u0631\u0648\u0621\u0629\u060c \u0641\u0644\u0627\u062a\u0631 \u0645\u062a\u0648\u0642\u0639\u0629\u060c \u0648\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0633\u0647\u0644\u0629 \u0627\u0644\u0627\u0643\u062a\u0634\u0627\u0641.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0645\u062b\u0627\u0644 3: \u0627\u0644\u062f\u0641\u0639 \u0641\u064a \u0645\u062a\u062c\u0631 \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>UX \u0633\u064a\u0626\u0629: \u0631\u0633\u0648\u0645 \u0645\u0641\u0627\u062c\u0626\u0629\u060c \u0648\u0642\u062a \u062a\u0648\u0635\u064a\u0644 \u063a\u064a\u0631 \u0648\u0627\u0636\u062d\u060c \u0625\u0634\u0627\u0631\u0627\u062a \u062b\u0642\u0629 \u0636\u0639\u064a\u0641\u0629.<\/li>\n\n\n\n<li>UX \u062c\u064a\u062f\u0629: \u062a\u0633\u0639\u064a\u0631 \u0634\u0641\u0627\u0641\u060c \u062e\u0637\u0648\u0627\u062a \u0648\u0627\u0636\u062d\u0629\u060c \u0625\u0634\u0627\u0631\u0627\u062a \u062f\u0641\u0639 \u0622\u0645\u0646\u060c \u0648\u062a\u0623\u0643\u064a\u062f\u0627\u062a \u0645\u0641\u064a\u062f\u0629.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D9%83%D9%8A%D9%81_%D8%AA%D8%B9%D8%B1%D9%81_%D8%A3%D9%86_UX_%D9%84%D8%AF%D9%8A%D9%83_%D8%AC%D9%8A%D8%AF%D8%A9%D8%9F\"><\/span><strong>\u0643\u064a\u0641 \u062a\u0639\u0631\u0641 \u0623\u0646 UX \u0644\u062f\u064a\u0643 \u062c\u064a\u062f\u0629\u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0639\u0627\u062f\u0629 \u062a\u0638\u0647\u0631 UX \u0627\u0644\u0642\u0648\u064a\u0629 \u0641\u064a \u0646\u062a\u0627\u0626\u062c \u0645\u062b\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0627\u0631\u062a\u0641\u0627\u0639 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0648\u0645\u0639\u062f\u0644\u0627\u062a \u0627\u0644\u0625\u0643\u0645\u0627\u0644<\/li>\n\n\n\n<li>\u0627\u0646\u062e\u0641\u0627\u0636 \u0627\u0644\u062a\u0633\u0631\u0628 \u0641\u064a \u0627\u0644\u0642\u064f\u0645\u0639 (Onboarding\/Checkout\/Requests)<\/li>\n\n\n\n<li>\u0627\u0646\u062e\u0641\u0627\u0636 \u062a\u0630\u0627\u0643\u0631 \u0627\u0644\u062f\u0639\u0645 \u0644\u0644\u0645\u0647\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629<\/li>\n\n\n\n<li>\u0625\u0646\u062c\u0627\u0632 \u0623\u0633\u0631\u0639 \u0644\u0644\u0645\u0647\u0627\u0645<\/li>\n\n\n\n<li>\u062a\u0642\u064a\u064a\u0645\u0627\u062a \u0648\u0631\u0636\u0627 \u0623\u0639\u0644\u0649<\/li>\n\n\n\n<li>\u0627\u062d\u062a\u0641\u0627\u0638 \u0623\u0642\u0648\u0649 \u0648\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0645\u062a\u0643\u0631\u0631<\/li>\n<\/ul>\n\n\n\n<p>\u0648\u0625\u0634\u0627\u0631\u0627\u062a \u0646\u0648\u0639\u064a\u0629 \u0645\u062b\u0644:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201c\u0643\u0627\u0646\u062a \u0633\u0647\u0644\u0629.\u201d<\/li>\n\n\n\n<li>\u201c\u0643\u0646\u062a \u0623\u0639\u0631\u0641 \u0645\u0627\u0630\u0627 \u0623\u0641\u0639\u0644.\u201d<\/li>\n\n\n\n<li>\u201c\u062a\u0639\u0645\u0644 \u0643\u0645\u0627 \u062a\u0648\u0642\u0639\u062a.\u201d<\/li>\n\n\n\n<li>\u201c\u0623\u062b\u0642 \u0628\u0647\u0627.\u201d<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D8%A3%D8%B3%D8%A6%D9%84%D8%A9_%D8%B4%D8%A7%D8%A6%D8%B9%D8%A9_%D9%85%D8%A7_%D9%87%D9%8A_UX%D8%9F\"><\/span><strong>\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629: \u0645\u0627 \u0647\u064a UX\u061f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>\u0647\u0644 UX \u0641\u0642\u0637 \u0644\u0644\u0645\u0635\u0645\u0645\u064a\u0646\u061f<\/strong><strong><br><\/strong>\u0644\u0627. UX \u0645\u0633\u0624\u0648\u0644\u064a\u0629 \u0641\u0631\u064a\u0642. \u0627\u0644\u0645\u0646\u062a\u062c \u0648\u0627\u0644\u0647\u0646\u062f\u0633\u0629 \u0648\u0627\u0644\u062f\u0639\u0645 \u0648\u0627\u0644\u062a\u0633\u0648\u064a\u0642\u2014\u0643\u0644\u0647\u0645 \u064a\u0624\u062b\u0631\u0648\u0646 \u0639\u0644\u0649 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645.<\/p>\n\n\n\n<p><strong>\u0647\u0644 UX \u0647\u064a \u0646\u0641\u0633\u0647\u0627 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (CX)\u061f<\/strong><strong><br><\/strong>\u0644\u064a\u0633 \u062a\u0645\u0627\u0645\u0627\u064b. UX \u062a\u0631\u0643\u0632 \u0639\u0627\u062f\u0629 \u0639\u0644\u0649 \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0645\u0646\u062a\u062c \u0623\u0648 \u0646\u0642\u0637\u0629 \u062a\u0648\u0627\u0635\u0644 \u0645\u062d\u062f\u062f\u0629. CX \u0623\u0648\u0633\u0639 \u0648\u062a\u0634\u0645\u0644 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0643\u0627\u0645\u0644\u0629 \u0645\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629: \u062f\u0639\u0645\u060c \u0645\u0628\u064a\u0639\u0627\u062a\u060c \u062a\u0633\u0644\u064a\u0645\u2026 \u0648\u063a\u064a\u0631\u0647\u0627.<\/p>\n\n\n\n<p><strong>\u0647\u0644 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0635\u063a\u064a\u0631\u0629 UX\u061f<\/strong><strong><br><\/strong>\u0646\u0639\u0645. \u062d\u062a\u0649 \u062a\u062d\u0633\u064a\u0646\u0627\u062a \u0628\u0633\u064a\u0637\u0629 (\u0631\u0633\u0627\u0626\u0644 \u0623\u0648\u0636\u062d\u060c \u062a\u0646\u0642\u0644 \u0623\u0641\u0636\u0644\u060c \u0646\u0645\u0627\u0630\u062c \u0623\u0646\u0638\u0641) \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0631\u0641\u0639 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u0648\u062a\u0642\u0644\u0644 \u0627\u0644\u0627\u062d\u062a\u0643\u0627\u0643 \u0628\u0634\u0643\u0644 \u0645\u0644\u062d\u0648\u0638.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%D8%A7%D9%84%D8%AE%D9%84%D8%A7%D8%B5%D8%A9_%D9%85%D8%A7_%D9%87%D9%8A_UX_%D9%88%D9%84%D9%85%D8%A7%D8%B0%D8%A7_%D8%AA%D9%87%D9%85%D8%9F\"><\/span><strong>\u0627\u0644\u062e\u0644\u0627\u0635\u0629: \u0645\u0627 \u0647\u064a UX \u0648\u0644\u0645\u0627\u0630\u0627 \u062a\u0647\u0645\u061f&nbsp;<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u0628\u0627\u062e\u062a\u0635\u0627\u0631\u060c UX (\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645) \u0647\u064a \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0645\u0646\u062a\u062c \u0623\u0648 \u062e\u062f\u0645\u0629. \u062a\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644 \u0627\u0644\u0648\u0636\u0648\u062d\u060c \u0648\u0627\u0644\u0633\u0647\u0648\u0644\u0629\u060c \u0648\u0627\u0644\u062b\u0642\u0629\u060c \u0648\u0627\u0644\u0643\u0641\u0627\u0621\u0629\u060c \u0648\u0627\u0644\u0631\u0636\u0627 \u0639\u0628\u0631 \u0627\u0644\u0631\u062d\u0644\u0629 \u0643\u0644\u0647\u0627\u2014\u0648\u0644\u064a\u0633 \u0641\u0642\u0637 \u201c\u0643\u064a\u0641 \u062a\u0628\u062f\u0648 \u0627\u0644\u0634\u0627\u0634\u0629\u201d.<\/p>\n\n\n\n<p>\u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u064a\u062c\u0628 \u0623\u0646 \u064a\u062d\u0648\u0651\u0644 \u0648\u064a\u062d\u062a\u0641\u0638 \u0628\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u064a\u062a\u0648\u0633\u0639 \u0628\u0634\u0643\u0644 \u0645\u0633\u062a\u062f\u0627\u0645\u060c \u0641\u0640<\/p>\n\n\n\n<p><strong><strong><strong><strong>\u062d\u062a\u0649 \u0627\u0644\u0645\u0631\u0629 \u0627\u0644\u0642\u0627\u062f\u0645\u0629\u060c<a href=\"https:\/\/webkeyz.com\/ar\/%d8%a7%d9%81%d9%83%d8%a7%d8%b1-%d8%b6%d8%ae%d9%85%d8%a9\/\">&nbsp;\u0627\u0633\u062a\u0643\u0634\u0641 \u062f\u0631\u0627\u0633\u0627\u062a \u062d\u0627\u0644\u0629 \u0648\u064a\u0628 \u0643\u064a\u0632<\/a><\/strong><br><strong>\u0648\u0627\u0633\u062a\u0645\u0631 \u0641\u064a \u0627\u0644\u062a\u0641\u0643\u064a\u0631!<\/strong><\/strong><\/strong><\/strong><\/p>\n\n\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"related-posts-mb-block-62b0cb3a-b0b5-4dcd-a4af-7f9efe72d236\" class=\"related-posts \">\n    <div class=\"container\">\n        <h3 class=\"section-title\">\u0645\u0642\u0627\u0644\u0627\u062a \u0642\u062f \u062a\u0639\u062c\u0628\u0643<\/h3>\n        <div class=\"row\">\n                            <article class=\"post-article col-md-6 col-lg-4\">\n                    <a href=\"https:\/\/webkeyz.com\/ar\/%d9%88%d8%a7%d8%ac%d9%87%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-%d9%88%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d9%85%d8%b3%d8%aa%d8%ae%d8%af%d9%85-%d8%af%d9%84%d9%8a%d9%84-%d8%b4\/\" title=\"\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645: \u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644\" rel=\"nofollow noopener\">\n                        <figure>\n                            <img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00.jpg\" class=\"attachment-high size-high\" alt=\"\" srcset=\"https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00.jpg 1920w, https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00-300x200.jpg 300w, https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00-1024x683.jpg 1024w, https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00-768x512.jpg 768w, https:\/\/webkeyz.com\/wp-content\/uploads\/2024\/05\/User-Interface-and-User-00-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>                        <\/figure>\n                        <header>\n                                                            <time>15 \u0645\u0627\u064a\u0648, 2024<\/time>\n                                                        <h3>\u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645: \u062f\u0644\u064a\u0644 \u0634\u0627\u0645\u0644<\/h3>\n                        <\/header>\n                    <\/a>\n                <\/article>\n                            <article class=\"post-article col-md-6 col-lg-4\">\n                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1920w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/02\/31-Cover-300x169.jpg 300w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/02\/31-Cover-1024x576.jpg 1024w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/02\/31-Cover-768x432.jpg 768w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/02\/31-Cover-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>                        <\/figure>\n                        <header>\n                                                            <time>20 \u0641\u0628\u0631\u0627\u064a\u0631, 2025<\/time>\n                                                        <h3>\u0625\u062a\u0642\u0627\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0645\u062a\u0642\u062f\u0645\u0629: \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0642\u0648\u064a\u0629 \u0644\u0644\u0646\u062c\u0627\u062d \u0641\u064a \u0627\u0644\u0639\u0627\u0644\u0645 \u0627\u0644\u0631\u0642\u0645\u064a \u0627\u0644\u064a\u0648\u0645<\/h3>\n                        <\/header>\n                    <\/a>\n                <\/article>\n                            <article class=\"post-article col-md-6 col-lg-4\">\n                    <a href=\"https:\/\/webkeyz.com\/ar\/%d8%a7%d9%84%d9%85%d9%86%d8%b8%d9%88%d8%b1-%d8%a7%d9%84%d8%ab%d8%a7%d9%85%d9%86-%d9%81%d9%8a-%d8%aa%d8%b5%d9%85%d9%8a%d9%85-%d8%a7%d9%84%d9%88%d8%a7%d8%ac%d9%87%d8%a7%d8%aa-ui-ux-%d9%86%d9%87%d8%ac\/\" title=\"\u0627\u0644\u0645\u0646\u0638\u0648\u0631 \u0627\u0644\u062b\u0627\u0645\u0646 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0648\u0627\u062c\u0647\u0627\u062a UI\/UX: \u0646\u0647\u062c \u0634\u0627\u0645\u0644 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a\" rel=\"nofollow noopener\">\n                        <figure>\n                            <img decoding=\"async\" width=\"1536\" height=\"1024\" src=\"https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/04\/ChatGPT-Image-Jun-12-2025-01_52_01-PM.jpg\" class=\"attachment-high size-high\" alt=\"\u0627\u0644\u0645\u0646\u0638\u0648\u0631 \u0627\u0644\u062b\u0627\u0645\u0646 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0648\u0627\u062c\u0647\u0627\u062a\" srcset=\"https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/04\/ChatGPT-Image-Jun-12-2025-01_52_01-PM.jpg 1536w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/04\/ChatGPT-Image-Jun-12-2025-01_52_01-PM-300x200.jpg 300w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/04\/ChatGPT-Image-Jun-12-2025-01_52_01-PM-1024x683.jpg 1024w, https:\/\/webkeyz.com\/wp-content\/uploads\/2025\/04\/ChatGPT-Image-Jun-12-2025-01_52_01-PM-768x512.jpg 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/>                        <\/figure>\n                        <header>\n                                                            <time>08 \u0623\u0628\u0631\u064a\u0644, 2025<\/time>\n                                                        <h3>\u0627\u0644\u0645\u0646\u0638\u0648\u0631 \u0627\u0644\u062b\u0627\u0645\u0646 \u0641\u064a \u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u0648\u0627\u062c\u0647\u0627\u062a UI\/UX: \u0646\u0647\u062c \u0634\u0627\u0645\u0644 \u0644\u0644\u062a\u0635\u0645\u064a\u0645 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u064a<\/h3>\n                        <\/header>\n                    <\/a>\n                <\/article>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section id=\"quote-mb-block-75a40163-587a-41f9-9f05-ea177b394f58\" class=\"custom-quote  has-bg\">\n    <div class=\"sec-bg d-none d-lg-flex\">\n        <img decoding=\"async\" src=\"https:\/\/webkeyz.com\/wp-content\/themes\/webkeyz\/dist\/images\/inner-sec-shadow.png\" alt=\"section shadow\" loading=\"lazy\">\n    <\/div>\n    <div class=\"sec-bg d-flex d-lg-none\">\n        <img decoding=\"async\" src=\"https:\/\/webkeyz.com\/wp-content\/themes\/webkeyz\/dist\/images\/inner-sec-shadow-mobile.png\" alt=\"section shadow\" loading=\"lazy\">\n    <\/div>\n    <div class=\"container\">\n        <div class=\"row justify-content-center\">\n            <div class=\"col-md-10 \">\n                <div class=\"section-content\">\n                                            <quote><p>&#8220;\u0642\u064a\u0645\u0629 \u0627\u0644\u0641\u0643\u0631\u0629 \u062a\u0643\u0645\u0646 \u0641\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627&#8221;<\/p>\n<\/quote>\n                                                                <p class=\"teller\">\u062a\u0648\u0645\u0627\u0633 \u0625\u062f\u064a\u0633\u0648\u0646<\/p>\n\n                                                        <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0645\u0627 \u0647\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 (UX)\u061f \u062f\u0644\u064a\u0644 \u0639\u0645\u0644\u064a \u0648\u0648\u0627\u0636\u062d \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/p>\n","protected":false},"author":13,"featured_media":8916,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[48],"tags":[],"class_list":["post-8946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-48"],"_links":{"self":[{"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/posts\/8946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/comments?post=8946"}],"version-history":[{"count":11,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/posts\/8946\/revisions"}],"predecessor-version":[{"id":8954,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/posts\/8946\/revisions\/8954"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/media\/8916"}],"wp:attachment":[{"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/media?parent=8946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/categories?post=8946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webkeyz.com\/ar\/wp-json\/wp\/v2\/tags?post=8946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}